We introduced our huge sketchbooks, our cardboard prototypes in our branded Twenty One Toys tote bags, and had a secret Failure Toy meeting — a moment I would have forgotten had it not been captured by the occasions photographer that day. Michael DiTullo has labored on ideas and manufacturing toys for Hasbro, Nerf, Leap Frog, and Fisher Price with an emphasis on excessive style and high play worth experiences. Avoid useful fixedness (or, try to convey out children’ internal MacGyvers). Functional fixedness is a cognitive bias against utilizing objects in new methods to unravel issues. For example, if you have to tighten a screw and do not have a screwdriver, you may not consider utilizing a bobby pin or paper clip in a pinch.
Adults have discovered via experience that certain objects serve specific purposes. But by age 7, youngsters study to associate objects with particular functions, and have trouble … Read More